What Mother Never Told Ya About Promotions -_ A Small Store Guide
Customers love to have and SHOP! This new edition is a follow-up to the best-selling 52 Promotions - A Year's Worth of Profit!, and it covers ideas for all the months of the year. It highlights the major holidays and even obscure celebrations that are worthy of promoting. Retailers learn how to host trunk shows, fashion shows, anniversary events, and create loyalty and frequent buyer programs. T.J. details how to publish newsletters, direct mail pieces, and even emails and web sites. This is the book for any retailer who wants to increase their sales through promotions that will boost profits!

List Price: $24.95

There are 3 easy, and secure ways to order:

• 
  
  
• Print out the order form and
  fax it to 985-748-8930
  
  
• Call Toll-free 1-800-221-8615